Slang Words in Eco-Journalism: Exploring a Theoretical Framework for Coverage

Abstract

This article analyzes the potential of adding slang phrases into eco-journalism as a strategy to promote accessibility, audience engagement, and cultural relevance. This paper offers a theoretical framework for responsible slang usage, balancing informality and accuracy while emphasizing audience awareness and contextual relevance. It acknowledges the hazards of misinterpretation and loss of scientific accuracy. Through case studies and examples, the essay explains how slang can effectively bridge the gap between sophisticated environmental issues and ordinary knowledge, enabling a more inclusive and impactful environmental movement.